golden's main street filled with local merchants such as nancy taylor mason, registered independent, still undecided. not far away former ranch kid kelly condon jackson, an optometrist, bought this building for her office. amy rule, a lawyer, leans republican, but she's still not sure. john ellis is in big agriculture, the national western show. we gather them at the windy saddle, a homegrown coffee shop. nancy, the store owner, will be watching for specifics on the economy and social issues. >> what i'm seeing in small businesses is things are really beginning to come back but it's still really hard for people to get extended lines of credit, get funding to buy businesses. it's tough. and there isn't a candidate that represents all the things that i think are important. and that's probably not unusual, but it's much more apparent this year. >> reporter: amy struggles with social issues versus her family.